When we started Empire Avenue we had a singular goal of providing people with the benefit of being able to exchange the value derived from their social networking online into things they could use. We’re about to make that dream a reality and with it comes the need for a second, complimentary currency.
Since the very beginning of Empire Avenue we have talked about our social currency as being called Eaves and this announcement does not change that. Eaves is now made up of E (which you have already been using) and V (our new complimentary rewards currency). E, denoted by the small “e” or the currency symbol for “e”, are used throughout the site especially in the Social Stock Market where your Share Price, Dividends and Investments are all handled with E.
Our new complimentary rewards currency to go together with E is denoted by “V”. You might notice that our new Empire Avenue logo contains both symbols quite prominently.
We will be rolling out display for V’s throughout the site over the next few weeks. Any user will be able to use V’s, like airline reward points, through Empire Avenue to exchange for goods and services, starting with Digital Entertainment mostly for those in North America (US and Canada) but we’re already working on more. We will reveal more more details in the next few weeks about what you can exchange V’s to — including more details on the the Digital Entertainment.
Obtaining V’s – You will be able to obtain V’s in the following ways:
- Performing Missions which payout in V’s
- Buying V’s from Empire Avenue
- Through special events, activities or other promotions
Using V’s – You will be able to use V’s in the following ways:
- Exchanging for items for use in Empire Avenue
- Exchanging for items for use outside of Empire Avenue (such as Digital Entertainment)
- Creating Missions for V’s
- Conversion to E’s for use in other parts of the site
The question going through most of our users minds will be, “how can I use the E’s that I have accumulated?” We haven’t forgotten you! E’s are very important to us. Almost all items purchasable with V’s will be available for a discount when you use E’s in conjunction with V’s. For example, if an item will have a value of 100V then you might be able to obtain it for for 80V with a certain amount of E’s.
Since I am living in Asia as several other tickers, I am just concerning about >>> “…starting with Digital Entertainment mostly for those in North America (US and Canada)”